Privacy policy


In accordance with the Organic Law 15/1999 on the Protection of Personal Data, by accepting this Privacy Policy you provide your informed, express, free, and unambiguous consent so that the personal data you provide through the website (hereinafter "the website") is included in a file of "Web Users and Subscribers" as well as "Customers and / or suppliers":

  • Our corporate name is: Argaluza Marticorena SL
  • Our VAT Number is B48961536
  • Our registered office is located in Colón de Larreategui 39, 48009 Bilbao, Bizkaia
  • E-mail:

All duly registered acording to the Spanish Data Protection Agency and regarding Argaluza Marticorena SL (hereinafter "b54") guarantees that the organizational and technical security measures required by the European Regulation on Data Protection and current regulations have been applied.

This Privacy Policy will be valid only for personal data obtained on the Website, not being applicable to information collected by third parties on other websites, even if they are linked by the Website.

With this I manifest my commitment to maintain and guarantee business relationships in a secure manner by protecting personal data and guaranteeing the right to privacy of each user of the website.

1. Personal information.

A small approach is important, therefore, you should know that it would be any information about a person who facilitates us when you visit our website, in our case name and email, and if you buy a product in need of an invoice, we will request full address, name, surname and ID number or VAT number.

Additionally, when you visit our website, certain information is automatically stored for technical reasons such as the IP address assigned by your Internet access provider.

2. Purpose, Legitimation, type of data collected, consent to treatment and underage persons.

As stated in the regulations, the USER is informed that, through the contact forms, or subscriptions, data is collected, which is stored in a file, with the exclusive purpose of sending electronic communications, such as: bulletins (newsletters), new posts (posts), commercial offers, free webinars, as well as other communications that b54 understands as interesting for its USERS. The fields marked as mandatory completion are essential to realize the expressed purpose.

Likewise, it may comply with the data, the requirements requested by the USERS.

Only the owner will have access to your data, and under no circumstances, this data will be transferred, shared, or sold to any third party.

The acceptance of the privacy policy through the established procedure of double opt-in will be understood for all purposes as the provision of EXPRESS AND UNAMBIGUOUS CONSENT of the USER to the treatment of personal data in the terms set forth in this document, as well as the international transfer of data that occurs exclusively due to the physical location of the facilities of the service providers and those in charge of data processing.

Therefore, the legitimation is obtained through the consent as we will subsequently establish.

In no case will there be a different use than the purpose for which the data have been collected, and much less will I transfer this data to a third party.

2.1 Minors

In case of being older than thirteen years you can register at without the prior consent of your parents or guardians.

What happens if you are under 13?

In this case, the consent of your parents or guardians will be obligatory so that we can treat your personal data

Warning: If you are under thirteen years old and you have not obtained the consent of your parents, you can not register on the web, so we will proceed to deny your request if you have proof of it.

2.2 Legitimation

Thanks to the consent we can treat your data, a mandatory requirement to be able to subscribe to the website.

As you know, you can withdraw your consent at the time you want.

2.3 Category of data

The data collected at any time is specially protected, but categorized as identifying data.

2.4 Data storage time

I will keep your data for the legally established time or until you request to delete them.

3. Compliance with the application regulations

b54 complies with the guidelines of the Organic Law 15/1999 of December 13 on Protection of Personal Data, Royal Decree 1720/2007 of December 21, which approves the Regulations for the development of said Organic Law and other regulations in force and applicable at all times, ensuring the proper use and treatment of the user's personal data.

As of May 2018, we will be governed by the regulations that will come into force, being the General Regulation on Data Protection (RGPD) of the European Union.

Also, b54 informs that it complies with the Law 34/2002 of July 11, Services of the Information Society and Electronic Commerce and will request consent to the USER for the treatment of email addresses for commercial purposes in every moment.

In compliance with the provisions of the regulations, we inform you that the data provided, as well as data derived from browsing, may be stored by b54 and processed for the purpose of meeting your request and maintaining the relationship that is established in the forms that you subscribe.

Additionally, the USER consents to the processing of their data in order to inform them, by any means, including electronic mail, of products and services of b54.

In case of not authorizing the processing of your data for the purpose indicated above, the USER may exercise his right to object to the processing of his data under the terms and conditions set forth in the section "Exercise of Rights".

4. Security measures

b54 informs you that it has implemented the security measures of technical and organizational nature necessary to ensure the security of your personal data and avoid their alteration, loss and treatment and / or unauthorized access, given the state of the technology, the nature of the stored data and the risks to which they are exposed, whether they come from human action or from the physical or natural environment. All in accordance with the provisions of the RGPD.

Also, b54 has established additional measures in order to strengthen the confidentiality and integrity of the information in your organization. Continuously maintaining the supervision, control and evaluation of the processes to ensure respect for the privacy of the data.

5. Exercise of rights

Those individuals who have provided their data through, may contact the owner of the same in order to exercise their rights of access to their data, rectification or deletion, limitation and opposition regarding the data incorporated in them.

The fastest and easiest method would be to access your user account directly and modify your data or delete your user account. Any information that we need to store, by virtue of a legal or contractual obligation, will be blocked and only used for those purposes instead of being deleted.

The interested party may exercise their rights by written communication addressed to b54 with the reference "Data Protection", specifying their data, proving their identity and the reasons for their request at the following address:

Argaluza Marticorena SL
Colon of Larreategui 39
48009 Bilbao, Spain

You can also exercise the rights, through the email:

6. Links or external links

As a service to our visitors, our website may include hyperlinks to other sites that are not operated or controlled by the Website. Therefore does not guarantee, nor is responsible for the legality, reliability, usefulness, veracity and timeliness of the contents of such websites or their privacy practices. Please, before providing your personal information to these websites, please note that their privacy practices may differ from ours.

The only object of the links is to provide the User with the possibility of accessing said links and to know our products or way of working, although does not offer or market by itself or through third parties the information, content, and services available on the linked sites, nor approves, supervises or controls in any way the contents and services and any material of any nature existing in them. is not responsible in any case for the results that may be derived to the user for access to these links.

7. Modification of the privacy policy

b54 reserves the right to modify its Privacy Policy, according to its own criteria, motivated by a legislative, jurisprudential or doctrinal change of the Spanish Agency for Data Protection.

Any modification of the Privacy Policy will be published at least ten days before its effective application. The use of b54 after said changes, will imply the acceptance of the same.

8. Person in charge of the file and those in charge of the treatment

The person in charge of the data file is b54.

As responsible for treatment outside the aforementioned responsible:

b54 has hired the services of MailChimp®. You can consult the privacy policy and other legal aspects of said company at the following link: MailChimp Legal Advice.

9. Do you not want to receive our information or do you want to revoke your consent?

In accordance with the provisions of Law 34/20023, of June 11, Services of the Information Society and Electronic Commerce you can oppose the use of your information for advertising purposes, market research or development of satisfaction surveys in any moment, as well as revoke your consent at any time (without retroactive effect).

To do this, you must send an email to the address If you have received advertising by email, you can also oppose from this email by clicking on the link included in it by following the instructions provided. Another simpler way would be to access your user account and select the corresponding options.

Please bear in mind that our systems may require a period of time that in no case will exceed 48 hours for your opposition or revocation to take effect, understanding that during this period of time you can continue to receive messages.

In relation to the management of your data associated with the social profiles of b54, the exercise of the right of access will depend on the functionality of the social network and the possibilities of accessing the information of the users' profiles. With regard to the rights of access and rectification, we recommend that you can only be satisfied in relation to that information that is under the control of b54.

You can also stop interacting, follow or receive information from the social profiles of b54, remove content that no longer interests you or restrict who shares your connections, through the mechanisms stipulated in the different social networks.

The user can access the privacy policies of each Social Network, as well as configure their profile to guarantee their privacy. b54 encourages users to familiarize themselves with the conditions of use of different social networks before starting to use them.

10. Personal data capture systems and their purpose

Contact form: There is a contact form whose purpose is to answer questions, suggestions or professional contact. In this case the email address will be used to respond to them and send the information that the user requires through the web.


The website uses cookies. Through them we can collect information about your computer - such as your IP address, operating system and browser type - for system administration. This is statistical data on how you browse our website.

For the same reason, we can obtain information about your general Internet use through a cookie file that is stored on your computer's hard drive. The cookies contain information that is transferred to the hard disk of your computer. Cookies help us improve our website and provide a better and more personalized service. Specifically, they allow us:

  • Make an estimate about numbers and usage patterns.
  • Store information about your preferences and customize our website according to your individual interests.
  • Accelerate your searches.
  • Acknowledge you when you return to our site.

You can refuse to accept cookies by activating the settings in your browser that allows you to reject them. However, if you select this configuration, you may not be able to access certain parts of the website or you may not take advantage of any of our services. Unless you have adjusted your browser settings to reject cookies, our system will produce cookies when you connect to our site.

Tracking systems used on this site:

Google (Analytics) at also studies the preferences of its users, their demographic characteristics, their traffic patterns, and other information together to better understand who their audience is and what they need. The tracking of our users' preferences also helps us show you the most relevant advertisements.

Also, I would like to inform you that for the recruitment of subscribers and customers I use Facebook Ads, so when generating an advertisement, you can segment the audience by location, demographic data, interests, etc, so the data obtained by this platform would be subject to this privacy policy from the moment the user leaves their data to join the newsletter of my community.

I will not share, sell, rent your personal information with other parties. I may share certain information with the authorized third party service providers necessary to provide you with some services.

11. Social plugins

On our website we offer links and services related to different social networks (eg "I like" Facebook). If you are a member of a social network and click on the corresponding link, the provider of the social network may link your profile data with the information of your visit to said web page.

Therefore, it is convenient to inform you about the functions and policies on the processing of personal data of the respective social network, if you access one of our web pages with any of your profiles on social networks or share information through them.

You can access the privacy policies of the different social networks at any time, as well as configure your profile to guarantee your privacy. We encourage you to familiarize yourself with the conditions of use of these social networks before you start using them:

12. Acceptance, consent and revocability

The User declares to have been informed of the conditions regarding protection of personal data, accepting and consenting to the treatment thereof by b54 in the manner and for the purposes indicated in the legal notice.

As you know and we have communicated throughout the present privacy policies, at any time you can revoke your data, but always without retroactive character.

13. Changes in this privacy policy

b54 reserves the right to modify this policy to adapt it to new legislation or jurisprudence as well as industry practices. In such cases, the Provider will announce on this page the changes introduced with reasonable anticipation of its implementation.